Monday, August 2, 2010

Video Marketing Part 1

My main focus on delivering an effective marketing piece are my promotional videos.

They are rather simple really, I take professional photographs of your company's work whether its a home to be sold, construction on/in a building or perhaps your workplace to show off your professionalism. I chose the best photos and apply any necessary touch-ups and finally I add them together in a sensible form along with royalty-free music if you like.

To keep the video from being just a progression of static images, I also use the Ken Burns Effect aka pan & zoom. All of my videos utilize this effect, click on the link below to see this effect illustrated.

More on creation of my videos on a later day.
Coming up, why you should have promotional videos and how you can use them to better your production.


Starting now, I will regularly close my blogs by stating the fundamental purpose of Signature Marketing:
To create effective marketing and promotional pieces for companies thereby enhancing the production and growth of the organization leading to survival in abundance for the organization and its members.

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